We are the UK's leading Customer Acquisition agency

We help brands find more long-term, profitable customers by understanding what a good quality existing customer looks like. Then, we find more just like them.

Acquisition Strategies That Work

We use data-driven insights to fuel high-performing acquisition campaigns by:

  • Using machine learning algorithms to create bespoke customer profiles that can be applied at the individual level.
  • Being channel and media agnostic to ensure the best results across all platforms.
  • Applying our deep understanding of consumer preferences and behaviours to drive targeted marketing strategies.
  • Continuously measuring success, refining strategies, and improving outcomes with each campaign.

This expertise is powered by our unique Consumer Data Platform: Everyone.

Our Smart Consumer Data Platform

"Everyone" provides a full 360-degree view of every UK household and consumer. Built with a combination of first-party and third-party data, it helps you target the right people, at the right time, through the right channels. It offers:

  • Market Reach: Access to a vast, high-quality Data Universe including fresh first-party Consumer Lifestyle Data from our sister brands DLG & MyOffers.
  • Permissioned Data: All data is fully compliant and opt-in, ensuring you can reach consumers across their preferred channels.
  • Deep Insights: Hundreds of variables cover family life, work life, daily purchases, hobbies, interests, holidays, travel, wealth, health, and attitudes.
  • Enhanced Modelling: Key variables include demographics, lifestyle, geographical, transactional, and behavioural data, refined for better performance and higher ROI.
  • Advanced Targeting Capabilities: Supports precise sector targeting with additional dataset overlays allowing for more detailed targeting strategies.

By prioritising data integrity and performance, we help our clients grow, retain, and succeed in a competitive market. Enquire now to see how "Everyone" can transform your customer acquisition strategy.

Contact us on 01923 478 066

DM Data Limited
Sunningdale, The Belfry Business Park,
13 Colonial Way, Watford,
Hertfordshire, WD24 4WH.